An ISO Initiative
Project F.E.Y.
Financial Empowerment for Youth
A hands-on, gamified financial literacy program built for K-12, Orgs, and Young Adults! -- designed to turn money lessons into experiences kids actually remember.
Bring Project F.E.Y. to Your SchoolWhat Project F.E.Y. Is
Project F.E.Y. is ISO's flagship in-person program for [elementary / middle / high school] students, built around interactive games and guided discussion instead of lectures and worksheets.
Each session is led by an ISO facilitator and adapts to the room — whether that's a single classroom, a full grade level in a gym, or a community group — so every participant leaves having actually practiced the skill, not just heard about it.
Students who complete a Project F.E.Y. session can continue building those habits afterward through FinEdu, ISO's companion app.
18%
average knowledge gain after a single session, benchmarked against national indices (TIAA-GFLEC P-Fin, FINRA NFCS, NFCC)
100+
students reached through Project F.E.Y. since 2024
What Students Practice
Budgeting & Saving
Building a spending plan and making trade-offs with limited money, through game play.
Credit & Borrowing
How credit scores work and what borrowing actually costs over time.
Earning & Income
Connecting effort, choices, and pay — and what happens to a paycheck.
Investing Basics
Introducing growth, risk, and time horizon in age-appropriate terms.
Smart Spending
Needs vs. wants, comparison shopping, and avoiding impulse decisions.
Planning Ahead
Setting a goal and mapping the financial steps to actually reach it.